FEMINIST ACTIVISM THROUGH SOCIAL MEDIA

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GUNJAN SHARMA

Abstract

Social media has proved to be a powerful vehicle for bringing women’s rights issues to the attention of a wider public, galvanising action on the streets of cities around the world and encouraging policy makers to step up commitments to gender equality. Recent cases in many other country and India reflect the potential of social media to bridge the gap that often separates grassroots women’s activism from policy-making processes. The explosion of social media and unprecedented use by women of new technologies represents important opportunities to bring gender equality and women’s rights issues to the forefront of both policy making and media attention.


Social media has transformed the landscape of how information is shared globally and the relationship between citizens and governments. Beyond its use as a social networking tool, social media allows for the first time any individual to share content and opinions to a global audience, bypassing traditional media or other modes of information transmission. Platforms such as YouTube, Facebook or Twitter have allowed activists around the world to retransmit events live to a broad online audience. Local issues become global concerns; local activists become connected with global citizens.


This paper will discuss about the issues of the women, which is raised in the social media. The paper will study about the effectiveness of the social media which can be an effective lever to amplify women’s voices and identify strategies to better facilitate their impact on decision-making processes. The paper will discuss the “advancing women’s rights through social mediaâ€.

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