ORGANIZATIONAL COMMUNICATION AND WORKPLACE EFFICIENCY: A STUDY OF FLOUR MILLS NIGERIA LIMITED

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EBIA, ITANG- EKO GODSWILL JOHN

Abstract

The Study examined Organisational Communication and Workplace Efficiency: A Study of Flour Mills Limited, Nigeria. The main objective of the study was to find out the role of organisational communication in bringing about workplace efficiency in an organization like Flour Mills Limited and also to find out the various means of communication between the employers and employees of Flour Mills Limited. The researchers consulted relevant literature to raise secondary data while survey method was used to generate primary data for the analysis. The researchers’ theoretical framework was built on “The Hypodermic Needle theory†propounded by Harold Lasswel which emphasized on communication as a linear process. The study adopted the random sampling technique. The data generated at the course of the study were presented in tables and were discussed to enable the researchers draw conclusion and recommendations. Findings in the study revealed that organisational communication plays a significant role in promoting efficiency in Flour Mill Limited, Calabar. Further findings shows that there are various means of communication between the employers and employees in the organisation and the workers prefer to get information about the organisation and other matters that affect them and their job through the various means of communication. The study recommended that, Flour Mills Limited and other organisations should regularly articulate their policies, goals and objectives to it workers in other to improve work performance through the Public Relations unit. The study further recommends that organisations should eliminate the barriers on communication and create efficient, participative, and transparent communication medium to improve workers commitment. To encourage employees for desired change, Flour Mill Limited, Calabar and other organisations must address the apprehensions and issues related with them.

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