Social Media and Transactional Sex among Jamaican Females Ages 18+ years: Post-COVID-19

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Paul Andrew Bourne
Department of Institutional Research, Northern Caribbean University, Mandeville, Manchester, Jamaica, WI.
Lisa-Gay Barnaby
Department of Nursing, Northern Caribbean University, Mandeville, Manchester, Jamaica, WI.
Chantrea Copeland
Department of Nursing, Northern Caribbean University, Mandeville, Manchester, Jamaica, WI.
Byron Edwards
Department of Nursing, Northern Caribbean University, Mandeville, Manchester, Jamaica, WI.
Zedina Maxwell
Department of Nursing, Northern Caribbean University, Mandeville, Manchester, Jamaica, WI.
Chevaughn Thomas
Department of Nursing, Northern Caribbean University, Mandeville, Manchester, Jamaica, WI.
James Fallah
Department of Dental Hygiene, Northern Caribbean University, Mandeville, Manchester, Jamaica, WI.
Calvin Campbell
Department of Mathematics and Engineering, Northern Caribbean University, Mandeville, Manchester, Jamaica, WI.
Clifton Foster
Department of Biology, Chemistry, and Environmental Sciences, Northern Caribbean University, Mandeville, Manchester, Jamaica, WI.
Caroline McLean
Department of Nursing, Northern Caribbean University, Mandeville, Manchester, Jamaica, WI.
Tabitha Muchee
Department of Nutrition and Dietetics, Northern Caribbean University, Mandeville, Manchester, Jamaica, WI.
Advella L. Meikle
Department of Nursing, Northern Caribbean University, Mandeville, Manchester, Jamaica, WI.
Cynthia Francis
Calvin McKain Library, University of Technology, Jamaica, WI.

Abstract

Introduction: No studies have emerged on the role of social media on transactional sex post-COVID-19 in Jamaica. This gap in the literature requires urgent attention, which is provided by this study.


Aim: This study aims to identify and comprehend the impact or relationship between transactional sex and social media among women.


Materials and methods: This quantitative research utilizes a cross-sectional descriptive research design to collect data from 1,123 Jamaican females ages 18+ years using a systematic random sampling technique (every fifth female) was used to collect the data. A standardized web-based survey was designed and self-administered by selected respondents was used. The Statistical Institute of Jamaica (STATIN, nd) released the female mid-year population for Jamaica as of 2019. There were 1,387,023 females were living on the island. Of the 1,387,023 Jamaican females, there were 1,159,553 females ages 18+ years. The sample size for this study was based on 1,121,475 female’s ages 18+ years and older. Using a 95% confidence level and a 2.923% margin error, the calculated sample size was 1,123 females ages 18+ years and older.


Findings: The results revealed that, of the sampled Jamaican females ages 18+ years, 38.0% of them indicated that they have asked their partners for money/gifts after sex and 32.1% of them stated that they have done this at least once. Most practice transactional sex because of multiple reasons (59.9%), with pleasure accounting for 13.4%, 9.8% for material gains, and 5.0% for status.


Conclusion: Social Media and Transactional Sex is a new reality in that the economics is creating changes in the sexual behaviour of Jamaican females ages 18+ years and that must be used in planning social intervention programmes and not focusing on social media which is highlighting the gleaning socioeconomic disparities in the society.

Article Details

Issue
Vol 8 No 1 (2023): International Journal on Transformations of Media, Journalism & Mass Communication (ISSN: 2581-3439)
Section
Articles