International Journal of Transformation in Tourism & Hospitality Management and Cultural Heritage [ISSN: 2581-4869 (online)] https://management.eurekajournals.com/index.php/IJTTHMCH <p style="text-align: justify;">International journal of Transformation in Tourism &amp; Hospitality Management and Cultural Heritage (IJTTHMCH) is an attempt of Eureka Group of Journals to bridge the gap between "Campuses and Corporate" by including both academic research activities as well as the innovation done on industries and corporate professionals in the domain of Tourism &amp; Hospitality Management and Cultural Heritage. It covers aspects from fundamental principles to practical implementation, intending to bring up-to-date, emerging and active developments, issues, and events to research, educational, and professional communities. The journal focuses on a fast peer review process of submitted papers to ensure accuracy, relevance of articles and originality of papers.</p> en-US admin@eurekajournals.com (Eureka Journals) Wed, 22 Apr 2026 06:51:32 +0000 OJS 3.0.0.0 http://blogs.law.harvard.edu/tech/rss 60 Creative Trail: Exploring the Vibrant Nightscape of the Metropolis https://management.eurekajournals.com/index.php/IJTTHMCH/article/view/1213 <p>This article delves into the enchanting world of the "Creative Trail: ????????????????," a captivating nighttime experience in one of the world's grandest metropolises. It unravels the distinctive artistic displays, cultural festivities, and hidden gems that make this trail a must-visit for travelers seeking a taste of the city's after-dark creativity. From exploring illuminated landmarks to indulging in culinary delights and immersive experiences, this article unveils the exciting possibilities that await those brave enough to embark on the Creative Trail.</p> Pathum Sookaromdee, Viroj Wiwanitkit https://management.eurekajournals.com/index.php/IJTTHMCH/article/view/1213 Wed, 22 Apr 2026 07:03:41 +0000 Disappearing Natural Tourist Attractions: A Case Study from an Indochina Country https://management.eurekajournals.com/index.php/IJTTHMCH/article/view/1214 <p>Natural tourist attractions across Indochina are increasingly threatened by infrastructure development. This article presents a case study from Thailand, examining how construction projects such as bridges and reservoirs have contributed to the disappearance of important natural sites. Through examples like the Mekong riverbank in Nong Khai and the Bang Phra hot spring in Chonburi, the study highlights the environmental, cultural, and economic consequences of unmanaged development. It calls for a more balanced approach that integrates sustainability into national development strategies.</p> Pathum Sookaromdee, Viroj Wiwanitkit https://management.eurekajournals.com/index.php/IJTTHMCH/article/view/1214 Wed, 22 Apr 2026 07:07:15 +0000 Introduction to Creative Tourism https://management.eurekajournals.com/index.php/IJTTHMCH/article/view/1215 <p>This chapter provides an introduction to the concept of creative tourism, which involves engaging travelers in hands-on activities that allow them to experience the local culture in a unique and immersive way. Creative tourism goes beyond traditional sightseeing and offers travelers the opportunity to participate in workshops, classes, and experiences that highlight the artistic and cultural heritage of a destination. This chapter will explore the benefits of creative tourism for both travelers and local communities, as well as the growing popularity of this form of tourism around the world.</p> Rujittika Mungmunpuntipantip, Viroj Wiwanitkit https://management.eurekajournals.com/index.php/IJTTHMCH/article/view/1215 Wed, 22 Apr 2026 07:13:35 +0000 Understanding the Cultural Heritage of the Songkran Festival https://management.eurekajournals.com/index.php/IJTTHMCH/article/view/1216 <p>The Songkran Festival is one of the most significant cultural celebrations in Southeast Asia, representing shared traditions, beliefs, and values across the region. Beyond its popular image as a water festival, Songkran embodies deep cultural meanings related to renewal, respect, and community. This article explores the shared cultural heritage of Songkran, its spatial cultural variations shaped by regional diffusion, and innovative approaches to transforming cultural values into practical and economic benefits. The discussion highlights how cultural understanding can be integrated into modern contexts, including digital media and creative industries, to enhance both cultural preservation and value creation.</p> Pathum Sookaromdee, Viroj Wiwanitkit https://management.eurekajournals.com/index.php/IJTTHMCH/article/view/1216 Wed, 22 Apr 2026 07:19:18 +0000 The Impact of Leadership Styles on Lean Implementation in Service Organizations: An Empirical Investigation https://management.eurekajournals.com/index.php/IJTTHMCH/article/view/1217 <p>The Lean management, which is a product of the Toyota Production System and first codified to manufacturing by Womack et al. (1990) has experienced a long-term migration into the service industry over the last 30 years. The rationalisational logic of lean, which is focused on generating maximum customer value by progressive extinction of the activities that do not add value and thus consume resources is sector-neutral in principle but highly context-specific in practice. Healthcare, banking, hospitality, retail, and the public sector service organizations have documented their operational efficiency, cycle time decrease, and customer satisfaction improvements when adopting lean (Henrique and Filho, 2020). Nonetheless, the failure rates of implementation are tough to go and industry estimates indicate that half to two-thirds of lean transformation projects cannot maintain initial improvements after three years (Bortolotti et al., 2021).</p> <p>There is increasing evidence that leadership is the key difference producer between those organizations that are successful in establishing lean and those that revert to pre-lean periods (Tortorella &amp;Fettermann, 2018). Leadership influences the psychological safety, goal clarity, resource commitment, and cultural norms that jointly define the engagement of employees with lean tools and principles as a genuine problem-solver or an actor complying. The current literature on lean leadership has however disproportionately prioritized manufacturing-based studies and narrowly-defined leadership based on the transformational-transactional paradigm, but has not focused much on servant leadership, laissez-faire dynamics, or cross-sectoral comparisons of service sectors (Danese et al., 2022).</p> <p>Service industry has unique challenges to lean implementation that draws a striking line of difference between the service industry and manufacturing. Services are immaterial, differentiated, and co-created with clients and waste identification and standardization of processes is always more complicated than it would be in a cyclical manufacturing process. Service delivery requires a certain level of human capital intensity, making the implementation of lean just as much of a socio-cultural change as it is a process engineering operation, putting exceptional pressure on leaders to encourage, empower and maintain the engagement of the workforce in multi-year span of change (Antony et al., 2021). These attributes imply that the nature of leadership can even have a greater impact size in service lean settings than in manufacturing.</p> <p>This research fills the identified gap by empirically examining the extent to which four theoretically based leadership styles transformational, transactional, servant, and laissez-faire affect the implementation of lean in various sub-sectors of the service industry. The study is set within four objectives: (a) to find out the relative size and statistical significance of each leadership style in terms of overall lean implementation and sub-dimensions; (b) mediators of leadership impact on lean on the organizational level; (c) presence of significant differences in leadership-lean relationships across service sub-sectors; and (d) to provide evidence-based recommendations about leadership development and lean strategy in service-based organizations. The paper contributes to theoretical knowledge and the practical implementation of leadership in the lean service frameworks, addressing the demand to focus the empirical research in the lean area on sector-specific studies (Danese et al., 2022; Bortolotti et al., 2021).</p> Hitesh Sharma, Dr. Manish Pundlik https://management.eurekajournals.com/index.php/IJTTHMCH/article/view/1217 Wed, 22 Apr 2026 07:29:21 +0000