Marketing Strategies-A Common Practice in Hospitals of Kolkata

Abstract

Many health care professionals and health managers in the past have been fascinated by the concept of commercialization when looking at health care courses. These managers and investigators look at the sale of health care in a certain way. There is further investigation into the marketing work of the medical departments at a specialized hospital in Kolkata. That is, interestingly, data from 2013 and 2014 are analyzed to try to determine whether marketing has a significant impact on the outcome of a particular process. Numerous retrospectives analyze were performed to determine the relationship between commercial activities and clinical department departments over the next two years. A marketing plan is a set of strategies to achieve specific business objectives and objectives from time to time. It is not an easy task, but it is important. The complete hospital marketing plan provides the insights and tools needed to anticipate, evaluate, prepare, build a tracking system, cover your foundations, build the necessary support systems, protect yourself in the health market, gain compliance, revitalize a successful culture and define it directly your marketing success. Marketing a healthcare organization can be a challenge-or painful if you do not approach it with the right information, tools, and guidelines.