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International Journal of Transformation in Operational & Marketing Management [ISSN: 2581-4842 (online)]
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Vol 9 No 1 (2025): International Journal of Transformation in Operational & Marketing Management [ISSN: 2581-4842]
Published:
2025-04-05
Articles
Sustainable and Ethical AI in Marketing: Balancing Ethics, Sustainability and Personalization
Reetika ., Nisha Rani
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Brand Authenticity and Consumer Trust in the Digital Age
Asees Kaur, Khushboo ., Amanpreet Kaur, Chirag .
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